Ways Used in Resolving Duplicate Listing
A situation where there is more than one listing of a similar entity or business in the google my business platform is referred to as the duplicate address in google my business where one should discover more about it from various websites. There are a number of reasons that lead to these duplicate addresses in google my business which one can read more about them from various websites. Automation where data duplicates with minimal variations as it flows, an unintentional building of another listing, data changes, violation of guidelines through spam to create another listing, as well as lack of awareness of the guidelines put in place, are some of the causes that one can learn more about.
It is important first to learn if there are duplicate listing either through use of different tools that can enable one see the results for the listing or do searches manually in the google my business databases to see the number of listings. Resolving of these duplicate listing is quite essential hence one need to learn more of possible ways to be used in resolving. The major challenge of having duplicate listing that one can learn more about is that the addresses will start competing with each other for ranking in google my business where it opts to choose a single address that users can see. This can be a problem since Google may leave out the address that has more reviews and other features that enhance the ranking and choose one that is empty.
When resolving 2 listings that are both verified for the same entity with similar address, it is important to learn that merging them in google my business is not possible. The user has to discover more from various websites how the listing will be unverified so that it can be merged. Another situation where one need to resolve duplicate listing is where there is a duplicate listing but you only have ownership for one hence it is not possible to merge the two listings to resolve the problem. It is therefore important to learn that one needs to read more from websites on how they can gain control over the address which they do not own hence follow the guidelines given to remove the verification from one of the addresses so that they can be merged. Where only one listing is verified, one should learn how they can obtain the URL for both and then reach out to the google my business to help in merging them.
When the duplicate addresses are sorted, one can learn more about its benefits which mostly falls under enhanced rankings in the google my business platform which will have an impact on the user experience hence drives more traffic leading to increased revenues.